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Meet a Broker: Anthony Anastasio | Managing Director, Everest Risk Group
Anthony Anastasio is a Sydney-based insurance broker and Managing Director of Everest Risk Group. Advisr chatted with Anthony about his background as a broker, his commitment to helping businesses succeed, and his plans for the future.
Tell me a little about yourself
I have been broking for 22 years after studying an economics degree at Sydney Uni. I joined Everest Risk Group as Director and Principal in 2009 and have thoroughly enjoyed the journey of running my own insurance business as an Authorised Representative of Insurance Advisernet. Outside of work, I'm a father of three children, fanatical about the Manly Sea Eagles in the NRL, and live on the Northern Beaches of Sydney.
How can business owners benefit from working with an insurance broker?
Owners will become far more aware of the risk they face and how without adequate insurance they will not be able to recover their business and their livelihoods. Brokers are a wealth of knowledge and experience and can foresee risks and exposures based on past claims they have dealt with. This experience allows us to personalise our advice, explain benefits and tailor the insurance product to their individual needs.
Who makes an ideal insurance client and why?
A client that is willing to take the time to understand their own risk profile and work with us to ensure they have the right insurance program combined with robust risk management and disaster recovery plans. Clients that are open to advice and see the value of insurance as a risk transfer mechanism rather than focusing just on price.
What do you love about being an insurance broker?
Helping business owners understand their own risk profile so they can make well-informed decisions about their insurance needs. Ultimately, helping our clients recover their business and livelihood in the event of a disaster is the best part of the job.
How do you go above and beyond as an insurance broker?
Being readily available to my customers, providing the best-considered advice, and putting claims at the heart of the insurance process. Claims is where the "rubber hits the road" and this is where our claims advocacy and guidance really reassures the client they can recover from a major loss. My ethos is to ensure claims are always lodged and settled in a timely manner and the full entitlement under the policy is provided to our insureds.
Cyber Liability Insurance is designed to help protect you from claims and support your profitability in the event of a cyber breach or attack.
Public Liability insurance is there to provide protection if someone makes a claim against the insured, the business or its employees.
A business insurance pack can provide cover for your business premises and contents, against loss, damage, theft or financial loss from an insured interruption to the business.
Being readily available to my customers, providing the best-considered advice, and putting claims at the heart of the insurance process. Claims is where the "rubber hits the road" and this is where our claims advocacy and guidance really reassures the client they can recover from a major loss. My ethos is to ensure claims are always lodged and settled in a timely manner and the full entitlement under the policy is provided to our insureds.
What has been your experience of marketing your services online?
I'm finding the use of social media, blogs, and reviews help our business showcase our expertise and often drives enquiries about our services. Insureds are increasingly looking to solve complex insurance problems by using "dr google". Giving them content to contemplate and hopefully discuss with us is a great intro to our services and expertise.
Do you have a particular area of expertise?
Being a generalist, I have advised a lot of different industries spanning a 22 yr career. I do enjoy advising large property groups and Manufacturing clients due to my expertise in Industrial Special Risks/Business Interruption product class. Manufacturing clients are particularly interesting to advise on and have complex risk considerations.
Why did you choose it?
I always knew Business Interruption insurance is at the heart of any good insurance program. As such, I ensured I upskilled my knowledge in this area and sought clients who required expertise in this field. My ethos is "there is no point just insuring the assets a business has, the income it produces is just as vital to protect."
Which skills are most important for an insurance broker to succeed in today's market?
I think the most important skill is to understand the technical nature of the insurance product. Understanding intimately how the insurance product in question responds to the clients' loss. Does the product contain any limitations or exclusions the client does not expect? Does the product interreact adversely with their risk profile? If so, is there a better product more suited? Can the product be tailored to meet the needs of the client? Insurance is not a one size fits all approach, we must remain close with our clients' needs and every changing risk profile to ensure we stay relevant to their needs.
What areas of insurance should people be aware of over the next 12 months?
The ever-evolving risks of Cyber and Climate change. Both these areas of risks bring interesting challenges to the insurance industry in terms of sustainable and affordable pricing. Insureds should be prepared to demonstrate how they have used risk management to mitigate their exposures to ensure they can continue to achieve coverage at affordable price points.
What's next for you and your business?
More of the same. Continue to work with our wonderful portfolio clients and ensure they continue to have the best-in-class insurance products.
You can find me here: Anthony Anastasio on Advisr
General Advice Warning: This advice is general and does not take into account your objectives, financial situation or needs. You should consider whether the advice is appropriate for you and your personal circumstances. Before you make any decision about whether to acquire a certain product, you should obtain and read the relevant product disclosure statement.
All information above has been provided by the author.
All information above has been provided by the author.
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