Search for insurance help

Free Client Review Experience: Navigating Success in offering free reviews

Free Client Review Experience: Navigating Success in offering free reviews

I recently had the privilege of working on a client's insurance program after they accepted my offer for a free review. Their program included multiple classes of risk, such as property, liability, motor, and cyber insurance. My approach was to deliver the best possible Valuable Person (VP) experience, which means communicating effectively, listening actively, asking the right questions, and delivering on promises. Simply put, it means doing what you say you will do.

Phase 1: Collecting Information
Gathering the necessary information was tedious, but as they say, the devil is in the details. The person I worked with was diligent and appreciated my thorough questions and follow-ups. During our initial Teams meeting, the feedback was positive—they found the advice insightful and educational. This confirmed that I had successfully completed Phase 1: Clear, concise, honest, and timely communication.

Phase 2: Market Approach
Next, I approached the market to find the most suitable cover for their risks. Casting the net wide ensured that no option was overlooked. Although the risk was complex and I received many declines, persistence paid off. Through time and skill, I negotiated the best possible terms for the client, successfully completing Phase 2.

Phase 3: Presentation and Travel Adventures
Presenting to the client was the next step. I booked a 6 am flight for a 10 am meeting, but I was bumped off the flight, which also affected my return plans. However, I adapted quickly, took the next flight, pushed the meeting to 12 pm, and ended up with $200 in flight vouchers and meal vouchers—what seemed like a problem turned out well.

Despite initial nerves, the meeting went smoothly. Identifying and presenting coverage gaps can be daunting, but honesty and transparency are crucial. I believe that open, human-level conversations far outweigh the discomfort of discussing premium increases and risk exposures. Reading the room and engaging the audience is vital to ensure active participation and understanding. The site inspection tour helped me better understand their operations and risks, further building our relationship.

Phase 4: The Waiting Game
After the meeting, I felt confident yet unsure of the decision. Reflecting on the experience, I knew I had given it my all. Sometimes, that's all you can do.

Phase 5: The Decision
Three days later, I received a call from the client—they decided to switch to Broad Risk. The excitement and pride I felt was indescribable. This success reinforced an important lesson: to add value, you must give it your all from a human perspective, regardless of the outcome.

Management Liability insurance is designed to provide protection to both the business and its directors or officers for claims of wrongful acts in the management of the business.

A business insurance pack can provide cover for your business premises and contents, against loss, damage, theft or financial loss from an insured interruption to the business.

Purchase up to six products under one Business Insurance Package. 

Three days later, I received a call from the client—they decided to switch to Broad Risk. The excitement and pride I felt was indescribable. This success reinforced an important lesson: to add value, you must give it your all from a human perspective, regardless of the outcome.

Conclusion
This experience highlighted the importance of dedication and a people-centric approach. At Broad Risk, this is what you can expect from me and my team. We are committed to providing exceptional service and building lasting relationships with our clients.

Get a free review
If you haven't reviewed your insurance program recently, now might be the perfect time. To get a free review, click here to book an appointment.


 
General Advice Warning: This advice is general and does not take into account your objectives, financial situation or needs. You should consider whether the advice is appropriate for you and your personal circumstances. Before you make any decision about whether to acquire a certain product, you should obtain and read the relevant product disclosure statement.

All information above has been provided by the author.


Warren Reid, Broad Risk Insurance Brokers, ABN 32670304453, AFSL 500149

This article originally appeared on free-client-review-experience-navigating-success-in-offering-free-reviews and has been published here with permission.

Related articles

Comments (0)

Related insurance brokers

Review rating
168 reviews

Featured Featured

Daniel Ufer

Priority Insurance Brokers

  • Typically replies within
    a few minutes
  • Review rating
    16 reviews

    Featured Featured

    Shane Brady

    Stone Lane Broking & Risk Advisory

  • Typically replies within
    a few minutes
  • Review rating
    27 reviews

    Featured Featured

    Abbie Wilson

    National Insurance Brokers

  • Typically replies within
    a few hours